In today’s globalized world, app localization has become a must. Whenever this app localization is implemented well, it helps apps to improve their app store ranking, increases downloads, and enhances revenues. App localization encourages adaptability and familiarity by going local.
The main goal of an app developer is to increase their app’s visibility and exposure, which leads to an increase in the app’s monthly active users. App developers are becoming more aware of the fact that there is a need for an app localization platform that integrates smoothly into the app development lifecycle. Latest statistics prove that there is a “Can’t read, Won’t Buy” principle; which states that almost 60% of online shoppers prefer buying products or services online in their native language.
Localization tools have become increasingly essential today because businesses and organizations need to communicate effectively and smoothly with target audiences in different languages and cultural preferences.
In this article, we will be discussing the ten best app localization tools that can help brands and businesses grow and effectively connect with their target audience.
What are app localization tools?
App localization tool enables app developers, translators, and project managers to localize an app. With the help of a localization tool, the quality of translation is increased and consistency is maintained. App localization is a process that adapts the functionality and interface of a mobile app to suit the target language and target audience.
The main goal of app localization is to take into account cultural, linguistic, and technical differences. App localization makes the app more appealing for a specific locale. The app includes everything, which can be a web app, PC app, and mobile app. It is essential to keep in mind that translation and localization are two different things. The translation is a part of localization, but sometimes localization requires further modification of images, visuals, and text.
Nowadays, app developers want to localize their apps across all operating systems Windows, Android, iOS localization, Mac, and Linux. Over the years, app developers have localized their apps for new target markets and have gained impressive revenues and ROIs.
Features of app localization tools
Making an app global is a tedious task and requires collaborative work and resources. App localization tool makes the localization management process a breezy process. The study by Dstomo suggested that by localizing an app there is a 26% increase in revenue for each country and 128% more downloads per country. The first and foremost job of an app localization tool is to systemize localization management.
Here are some of the features of app localization tools.
Progress Monitoring and Task Creation
The ease of creating a task and then monitoring them is essential. Localization and translation workflows cover a huge amount of tasks. The best feature of app localization tools is automation; once professional translators are done with their job, the proofreader gets notified and they start their work.
Once the proofreader is done with their job, a notification goes out to testers who start their work of quality assurance. All the job statuses can be tracked by the localization management.
High Translation Quality
To get the best-translated content, you need to work with the best professional translators. An app localization tool provides a platform with capabilities to automate the work. It maximizes the overall efficiency and quality of the localized app content.
Shortens the Time to Market
Every app developer wants to achieve a high position and make it to the top of the app store. But making it to the top of the app store depends on many factors. For this, optimizing the life cycle of apps can make a huge difference.
Third-Party app integrations
Any best app localization tools offer a third-party integration with all the standards. Integrations are required, such as bug tracking, file repositories, and mobile app localization. Third-party integrations enable us to use technologies to ensure app localization tools are perfect.
10 Best app localization tools
Let’s have a look at the best localization tools that can help you make the app go local.
1. OneSky
It is a cloud-based localization and translation management system. With this, we can easily localize apps, and content on the app store. It ensures consistency and quality assurance with the help of its features that streamlines the localization and translation workflow.
OneSky offers feature like activity monitoring, automatic notifications, multiple format support, project time tracking, purchase order management, and many more.
2. Smartling
Smartling is a translation and localization management platform. By using smartling, the app reaches every major user group in various countries. Smartling is automated but it also offers the facility of human professional translators.
Smartling collects the string file and submits them for translation. It then automatically returns the translated strings directly to you. Smartling adapts to the type of translation you prefer and customize it accordingly, be it machine translation, freelancers, or crowdsourced.
Some of the key features of smartling are automatic workflow, in-context view, glossary and style guide, cost-saving translation memory, translation review interface, and many more.
3. Transifex
It is a cloud-based platform. It brings online translators, editors, marketers, and reviewers, to one place. Transifex translation management system checks that the translations are done optimally and the files are properly pulled into file repositories.
It facilitates continuous integration with the development tools. Transifex offers essential features of translation and localization management, in-context translations, smart notifications, translation memory, and many more.
4. Applingua
It is a leading app localization tool. Applingua offers translations across iOS apps, Web, and android systems. It supports almost all languages. Applingua localizes app store descriptions also. Some of the essential features that app lingua offers are in-context translation, metadata localization market testing strategy, and on-device quality assurance testing.
5. PhraseApp
It is an online localization management platform. PhraseApp helps translate app content into the language you want. It offers a context view feature to translators where they can see where their translated text would be placed. It also has a feature where clients can review the translations and can leave feedback. It supports many file formats, such as text, .html, .docx, .xlsx, Yaml, and many more.
Some essential features of the phrase app are its extensive permission management, Slack integration, in-context editor, professional translations, and many more.
6. Tethras
It is a cloud-based platform for localization management. It helps you streamline your translation workflow, and helps maintain apps across various platforms in more than 50 languages. It also provides support for file formats such as .txt, .html, .markdown, .json, and many more.
Some key features of tetras are it easily localizes android, iOS, Mac, and Windows Phone apps, is easy to update ongoing projects, has quality translators, has flexible pricing, and many more.
7. Localize Direct
Localize Direct streamlines the process and helps them make it shorter and simpler. It helps in the collaboration of the development teams and translators and also shortens the time-to-market period. With the help of Localize Direct, the quality assurance team can correct errors as and when they find them.
Some key features are it creates and edit string files inside the platform, creates custom exports in the existing format, provides high-quality app translations, and many more.
8. Firebase Tools
It is an innovative set of tools for specific mobile app development. Firebase tools provide real-time data synchronization, cloud storage, authentication services, solutions, and analytics. With the help of this tool, mobile app developers can build applications with more advanced features without having to spend time writing complex backend code.
Some of the features of this tool are it interacts with data stored in your firebase database, easily deploys code and assets to firebase projects, provides offline data support so the app can continue to work offline, and many more.
9. Swiftic
It is an app development tool that enables users to create mobile apps for Android and iPhone devices. It provides user-friendly navigation and supports six languages, social media integration, and excellent customer support. Some of the features of this tool are it enables users to receive notifications in real-time, allows users to create apps without the need to write any code, enables users to access the software from a mobile device, and many more.
10. Appypie
It is a popular app development platform. It helped users to create almost 2 million apps since its launch. Some of the features of this tool are it has a user-friendly interface, easy creation of apps in minutes, builder and support available in 10 languages, a custom code page that can be added and customized, and many more.
When considering the best app localization tools, app translation services emerge as indispensable assets for reaching diverse global audiences with precision and efficacy. These services play a pivotal role in enhancing user experience by ensuring that app content is seamlessly translated into multiple languages while preserving context and cultural nuances.
Leveraging advanced technologies and expert linguists, app translation services enable developers to localize app interfaces, tutorials, and multimedia content with unparalleled accuracy and efficiency.
Want to learn more about the ins and outs of app localization tools and services, then visit our website to know more about our services. Feel free to reach us at info@naargmedia.com.